Today, many state pharmacy associations claim less than 10% of their state's independent pharmacists as member. NCPA, for example, established a PBM partnership with CCRx for the Medicare Part D business, only to sell that organization to private investors.
DO YOUR RESEARCH....and find out who your state association really works with before turning over your hard earned money.
for more details see page 137
Do you know what credentialing you need for health plans? Here are just a few: list of pharmacy owners, organization info, business license, sellers permit, etc. NEVER MENTION THAT YOU OFFER MAIL ORDER SERVICE
Details on pg. 134: The Independent Pharmacists Survival Guide by Gary Ellis
1. If product sits on your shelf for nearly 2 months, return it
2. Attempt to order only enough products for two working days
3. Don't get caught up in special deals or contest wins
STICK TO YOUR GUNS WHEN YOUR SALES REP TRIES TO CHANGE THESE RULES
More tips on page 118 of The Independent Pharmacists Survival Guide by Gary Ellis www.amazon.com/dp/B0150GZY8Q
MARKETING TIP OF THE WEEK
Banking the executive summary
Your Executive summary needs the following information: mission/goals, benefits, analysis, marketplace financing/investment return, management, and financial analysis
Details found on Pg 66 of The Independent Pharmacists Survival Guide by Gary Ellis www.amazon.com/dp/B0150GZY8Q
Jennifer Simms handles marketing and consulting for Independent Pharmacists Network of America, LLC. In this blog members only have access to the weekly marketing tips.